Overview
Coolbet betting already shows a lot of promise after only 2 years in the market. With plenty of innovation and excitement, they should appeal to sports bettors of all experience. Their young and vibrant web design should especially find appeal with younger players.
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What Coolbet lacks in experience they make up for in innovative services, great web design, and vast sports coverage. They also created their own software division to create tailor made packages for their clients. They also teamed up with various well-known software companies in order to provide their customers with the best solutions.
Their mission is to take online gambling and sports betting into new directions. They thus try new things that no one has done before. One such instance is the use of their own software. Even though they have access to the products of NetEnt and Microgaming, using their own software makes them unique.
To accommodate their customer base they support English along with some Scandinavian languages. They also support numerous currencies. Their services are not available in many countries thus far but this will change as they grow. All they need is time. According to their founder, the concept took sixteen months to develop using all new technologies. We, therefore, can’t expect them to run at full capacity overnight.
Key facts about Coolbet
One distinct fact about Coolbet is that they are first to show turnover along with bet counts for specific matches.
Their transparency means that players also know exactly who is involved in company management. Contact details of the management team and even the owner is readily available. This is quite unique and there is no other online sportsbook that does this or offers these features. The brand’s drive towards complete honesty and transparency is also in line with the principles and aims of UNODC, to prevent and expose possible match-fixing and irregular betting practices.
Coolbet design and layout
Coolbet has a fantastic concept in how online sportsbook functions and how the user can navigate and enjoy the overall design and layout of the site. The website displays everything that is good in Nordic design aesthetics, with a cool greyscale colour palette and beautifully striking bright highlight colours including a metro orange and bright blue, used to great effect in displaying various navigational options, stats and betting options. The logo itself is a word of art and consists of the Coolbet logo and polar bear mascot, rendered in a trendy font and multiple colours of green, orange, blue and red, the identity colours of the Coolbet sports betting brand.
Betting options
Along with innovative and fresh website design, Coolbet also offers a range of top betting markets to suit virtually every preference and need. This includes a selection of both sports and non-sports markets which also helps to broaden a number of diverse options that are available on the website on any given day. An example of the selection of betting markets currently available on the Coolbet website include:
- American Football
- Bandy
- Basketball
- Boxing
- Chess
- Entertainment
- eSports
- Floorball
- Football
- Golf
- Handball
- Ice Hockey
- Politics
- Snooker
- Tennis
- Volleyball
- Winter Sports
For the most part, betting markets that are available are in line with most leading online sportsbooks although it is the way in which each of these available markets is presented that makes Coolbet stand out from the pack. Clicking on any one of the betting markets listed above will bring up a slew of relevant information in a dedicated subpage for that particular betting market. The information is presented in a clear and concise way with stats, betting odds and more information occupying its own space, making it very easy to see the most relevant information at a glance and then act on it without wasting any valuable time.
Football betting markets
Of course, football is the number one game in the world and no self-respecting online sportsbook worth its salt would go without offering a comprehensive football menu. Coolbet has designed their football betting market page with the same great style and attention to detail as the rest of their site and there are plenty of betting markets and betting types (options) to choose from. Football fans can simply navigate to the main football betting market using the beautifully designed green sports section tab at the top of the sports page which will bring up the main menu of betting markets. Scrolling down to the football tab and clicking on the plus symbol will expand the option and reveal each and every available football betting market which is actually quite impressive and coverage is superior to what a number of other online sportsbooks are able to offer.
The Coolbet football betting markets include the following leagues and territories:
- World Cup Football 2026
- Europe
- England
- Spain
- Italy
- France
- Germany
- Norway
- International
- Denmark
- Algeria
- Argentina
- Australia
- Austria
- Belgium
- Bolivia
- Bulgaria
- Chile
- Costa Rica
- Croatia
- Czech Republic
- Egypt
- Greece
- Guatemala
- Hungary
- India
- Iran
- Japan
- Kuwait
- Mexico
- Morocco
- Netherlands
- Northern Ireland
- Paraguay
- Peru
- Poland
- Portugal
- Qatar
- Romania
- Russia
- Saudi Arabia
- Scotland
- Serbia
- South Korea
- Specials
- Switzerland
- Turkey
- USA
- Venezuela
Coolbet sports betting and streaming in real time
The Coolbet brand has a very interesting take on presenting live betting on their website which is at once innovative and fresh and original at the same time. There are two main tabs which stretch across the top of the sports betting page, “Live Bet” on the left and “Select Sports” on the right. Clicking on the Select Sports bar or button will take you to the Coolbet main selection of different omarkets as outlined above. Clicking on the Live Bet bar will take you to the brand’s own version of live streaming coverage which is totally different to how any other online sportsbook does it.
The graphic is constantly updating every second as events unfold in real time on the actual pitch between the two participating teams. Bettors can see the graphics change to report which team is on the attack, whether a shot at goal was on target, corners, ball possession and much more. Scrolling down reveals a wealth of additional information relevant to the game at hand, as well as all online betting options relating to football covered by Coolbet . These include:
- Match Result
- Total Goals Over/Under
- Handicap (3 Way)
- Draw No Bet
- Double Chance
- Both Teams to Score
- Home Team Total Goals Over/Under
- Away Team Total Goals Over/Under
- Match Result and Both Teams to Score
- Next Team to Score
- Odd or Even Total
- Correct Score
- Home Team Clean Sheet
- Clean Sheet
- Home Team to Win to Nil
- Next Goal Scorer
Clicking on Show Live Bet Matches will bring up other teams, leagues and current live matches being played around the world. You can scroll down the list to find the team or league that you are interested in. clicking on the team versus team detail will bring up that particular match in the same graphic layout and setting as the one described above, along with the same live updates and betting options tables, making it very easy to follow live matches and make great in-play bets.
Coolbet betting promotions and bonuses
When new players decide to sign up for free Coolbetplayer accounts and make their first real money deposit into their verified account, Coolbet will match their deposit with a 100% bonus up to a maximum deposit of one hundred euros. This sort of bonus offer, which is more along the lines of a casino style of welcome bonus, is much more flexible than free bets as it allows players more room to roam and pick markets and betting options that suit them best.
Coolbet has the following promotions at this time:
- Casino Race – Spin the selected slots and compete for a share of the €1,000 prize pool!
- Free Premier League special with €2000 for the winner
- 25 free spins on new registration
- Coolbet Jackpot with a chance to win up to €250,000
- Up to €500 poker welcome bonus
- Up to 40% rakeback via the poker loyalty program
Special conditions affecting Coolbet bonuses
As innovative and exciting as the Coolbet online sports betting promotions are, they are also still subject to various terms and conditions. To begin with, all new players need to sign up for a real money account with the Coolbet n order to take advantage of any of the offers that they will find on the Coolbet website. The accounting process is very streamlined and takes just a few minutes to complete. A full step by step guide is available below in this review. Once the account has been verified, players will then need to make a real money deposit of at least €10 in order to qualify for any of the first deposit bonuses or other Coolbet online sports betting promotions.
Another very important condition is that all sports bonuses such as the first deposit bonus outlined in the previous section must be wagered at least six times on minimum odds of 1.5 (or higher). Betting options are quite varied and include bets on Live Bet, single bets combo bets, and system bets. Bear in mind that single bets lower than the minimum 1.5 odds requirement will not be counted towards your bonus conditions. On the other hand, matches in combo and system bets with lower odds than 1.5 will count towards your bonus terms.
However, if your bet wins you don’t receive any promo since you bet already won which is its own reward. Here it is also important to keep in mind that the risk-free bet refund needs to be wagered in turn at least three times on minimum odds of 1.5. Risk-free refunds are also usually issued within a 24 hour period after the wager (bet) has been lost, unless the bet was placed over the weekend (Friday to Sunday) in which case the refund occurs on a Monday.
Bonuses also need to be wagered within thirty days of receiving them into your player account, if they are not used within this period, the Coolbet can forfeit them and remove them from your account.
Finally some e-wallets like Neteller and Skrill are excluded from bonuses.
How do you register at Coolbet?
The entire registration process usually only takes about five minutes to complete.
You will not be able to sign up for a free Coolbet account if you are under the age of 18 years old. Additional information that is required on the registration form also includes your email address and your contact number for your mobile phone.
This is very important as Coolbet will be sending you a confirmation SMS and if you have not submitted your mobile number correctly you will not receive the confirmation link and will not be able to complete your sign up process. It is always a good idea to double check details such as email address and contact number/mobile if the registration form does not require you to confirm these.
Is Coolbet Legit?
The high reputation of the backers of this brand also means that the sportsbooks liquidity is high and the owners have budgeted for any operational losses for the first few years of the brand’s operation.
The Coolbet brand is also licensed in Estonia which many may find a bit unusual although Estonia happens to be one of the strictest licensing and regulatory authorities in the industry. This is especially true when it comes to customer protection and Coolbet is obliged to have a reserve of cash to protect their customer’s money.
Furthermore, Coolbet uses Microgaming and NetEnt software throughout their site which in and of itself is a mark of quality and safety. Both of these highly experienced online gaming software brands only produce high quality, highly reputable games that include true random number generators. These random number generators are also independently audited to ensure absolute fair play at all times. Finally, the brand also employs 128 bit SSL digital encryption protocols which are standard practice with all reputable online casinos sportsbooks and financial institutions. The data sent to or from the sportsbook is encrypted and one hundred per cent safe at all times. This includes all transactions within the sportsbook, betting and personal and private player information.
Coolbet deposit options and cash out times
Coolbet provides a wide range of quality, industry-recognised payment options to suit the widest scope of preferences and needs possible.
That being said, the Coolbet online sports brand betting ensures that all deposits made are instant, reflecting in the player’s accounts immediately and that no additional fees are charged to customers for making deposits into their accounts. In fact, Coolbet does not even charge their players for making withdrawals from their accounts using one of the available methods.
Furthermore, Coolbet expects a minimum deposit in each of the available methods to be no less than ten euro per deposit and, for withdrawals, insist on a minimum withdrawal amount of at least twenty euro across the board. It is also worth noting that certain withdrawal options provide instant payout times while others take a bit longer.
This is not due to any delay from Coolbet, but rather due to the actual method, you select. For instance, using an eWallet service such as Skrill or Neteller will mean that your withdrawal is instant while using other methods such as credit/debit card, bank transfer or Trustly will mean a waiting period of one to three days.
Some of the popular payment methods available at the Coolbet online sports betting platform include:
- Visa
- MasterCard
- Neteller
- Skrill
- Trustly
- Euteller
- Bank Transfer
Coolbet customer service and support
Live Chat feature is the fastest way to reach their customer support services and also the most popular. To engage in a Live Chat session with one of Coolbet’s highly trained and very friendly support team members, simply click on the light blue widget located at the bottom of your screen. This will open a pop-up chat window and should connect you to one of the support agents within a few seconds.
Coolbet customer support is 27/7. Coolbet’s email support is very good and the majority of responses occur in a twenty-four hour period or less.
Coolbet online sports betting on mobile
This has also meant that online casinos and sportsbooks have had to up their game in the mobile casino and sportsbook department Coolbet now offers mobile apps for their casinos, sportsbook and Poker products.
Just about every feature that is available on the main website can be seen or utilized from the Coolbet mobile app which includes the live betting feature, in-play betting, top betting markets and the virtual and live casino platforms as well. The mobile site also offers the same high-quality graphics and look and feel, multiple languages and currency support and safe and secure banking with Coolbet’s friendly and efficient customer support centre available on mobile as well.
Conclusion
The Coolbet brand has really made their mark on the online sports betting industry and have already begun to amass a considerable portion of themarket, albeit currently still fairly limited to their core markets within Norway, Denmark, Finland, Sweden, and Estonia.
One of the driving forces behind the unique overall design and layout of the Coolbet site is the fact that just about every other sportsbook on the net looks more or less the same. This is where Coolbet set out to be different and a big part of that is that the brand is in control, to a large extent, of their own software. This means that Coolbet is able to customize their offerings, ignoring current sports betting trends and offer something that is really unique, fresh and innovative.
The website alone is a work of art and is like nothing else in the sports betting arena. Players love the clean, professional looking minimal layout, with almost no big, distracting banners getting in the way of pure betting odds and stats. The site is also fast becoming a favourite of new players, who find the Coolbet online sports betting website very easy to use and non-intimidating. User-friendliness, great banking with fast payouts, high levels of security and a unique player experience makes Coolbet the most innovative and interesting sports book of the year.
